Always good to be back in Berlin. And even better during the Berlin Bike Show. This year was the best yet and the Radavist post below makes it easy to understand why the show has become so beloved!
As always, thanks for reading!
"So there you are, in an old train expo, surrounded by bikes and people who ride for various reasons. Be it commuting, sport or leisure. If, for some reason, you tire of the constant stimulation, you can hop on your bike and pedal around one of Europe’s greatest cities."
Bicycle company Specialized dreamed up a concept bike that runs off of solar power, interacts with your smart phone, has turn signals and a trunk. They also dreamed up that Playboy Bunnies are great for press at bike shows.
Beekman should know. He’s the public lead for StartupAmsterdam, a public-private partnership that supports new businesses in the Dutch capital city. He says Amsterdam might be small, but it punches above its weight class.
Phuse is team of creative professionals that craft websites, interfaces, and brands. Based in Toronto, Canada. Check out two examples of their work: Corridor du Nord & Get Shuffle. Reply to this email if you'd like to learn more. Follow @phuseca on twitter.
The most common barriers were sourcing funding (because of lack of credit history), networking (as they lacked a social history in the UK), limited "knowledge (lack of experience of working in the UK) and culture shock (lack of integration)."
I'm excited about the possibilities with this one! "Know when they launch products, get reviewed, make hires, raise money, close deals, update apps, trend socially, drop videos or get bought." Also from these guys, "How are PR firms managing their own online presence when they’re not managing their clients’?"
Most of your online advertising and social media spending is probably being wasted. Spoiler alert: to close sales with more-informed customers, you need to retain more-knowledgable sales staff.
At the Berliner Fahrradschau I found out about this awesome ride. La Resistance is effectively a 110km road ride in the high mountains with 20km of tough off road riding added on. Learn more here: laresistance.cc/