Good morning!
This is a pre-vacation edition sent straight from the gate at Schiphol!
Kristy & I are heading to Torino for our friends' Stefano & Marzia's wedding. We have our Bilenky tandem in tow & will ride 70km from the airport to the wedding venue & spend next week in Torino thereafter. Auto-reply going on after this! : )
I wanted to get this issue out for a number of radical reasons you'll read about below, but most importantly, Twotone has made its first official job listing ever. Since 2015, I've been hiring via-via & relying on introductions, inbound inquiries, and natural recruitment. But business is booming, and we need a pro to help us grow!
So, if that's you or someone you know, let us know!
as always, thank you for reading & sharing this newsletter!
have a good weekend,
Jon
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📷: team portraits collaged by in-house design guru Kike Molares
Bikes
Two wheels, not four, hold key to breaking a destructive cycle
In an extract from his book on Brompton, Will Butler-Adams argues for a new future in our cities. Considering cars ruin cities, I tend to agree; bikes will save the world!
"Featherweight electric city bike rides, without gears, magnificent" -De Volkskrant over the Ampler Axel
Bart at the Volkskrant is amped about the Ampler Axel!
"[...] Het is een geweldige e-bike voor in de stad."
Wanna hear more about Ampler? Listen to this tech dot eu interview with CEO and co-founder Ardo Kaurit.
Rigs of the 2022 Silk Road Mountain Race (SRMR) - BIKEPACKING.com
The Silk Road Mountain Race is in full swing, and I love to peek the whips rolling around in Kyrgyzstan.
Coverage on the SRMR insta has been epic this year!
One highlight worth mentioning is Eleanor Moseman's insta story updates. She was first a photographer and now a participant. Keep going, Eleanor!
Business
Cycling Savvy PR Project Manager
Twotone is hiring! Dutch is a must & Deutsch is a plus! English sowieso! Must be stoked on all bikes, results-driven & ready to reach out to the right people. 🤝
Bike Business Adventure – Cycling Saxony
Before BBB Camp, I'm heading to Dresden for a business tour through Saxony‘s bicycle industry and tech know-how. See you there?
Workspace 6 is on Gable.to
Gable helps you source, book & manage remote workspaces for your distributed teams.
Our last WS6 bbq was a hit too!
Friends
Fockups – F*cked up mockups
Mockups vs. Fockups
A mockup incorporates a design that is not produced (yet) into a situation that offers viewers a better context of the final product.
Current mockups display these situations too idealistic. The subjects are smoothly floating around in space, beautifully enlightened or depicted along with a blue sky or a perfect cappuccino.
Reality turns out that the design faces lots of challenges: wind, rain, time, graffiti, human stupidity or failing information carriers. Those real life unfortunate situations are collected in the series Fockups. These f*cked up mockups show your design in a realistic way.
Great work, Wytze!
My friend Erna is fundraising for kids' cancer hair replacement.
In Erna's words:
- I saved for 5 years to have long enough hair for 45cm donation
- I will donate on the 8th of November.
- Why: a year after my mother's passing. Donation in her giving spirit
Haarwensen
- Making and maintaining hairpieces is 1500 euro. That is why my goal is not only to donate my hair but also to get 1500 euros through donation. So everything is covered.
The donation link. Thank you!
Johannes Schroth on desiging instruments, branding and more
You've seen Johannes Schroth’s design work if you know my friends' at Standert Bicycles. He designed their logos, their new premium apparel line, and their cute Lucky Cat logo too.
What a great interview!
You can follow Johannes' design work on his website, Instagram, or listen to his music on Spotify, Apple Music or Youtube.
Radness
Soulcycle presents: Best of MarniX on Aug 27
Best of MarniX will take place at the Marnix Bowl right down the street from the Twotone office here in Amsterdam on Saturday August 27 from 12h till 19h.
Come by and hang out with us to enjoy this BMX Freestyle contest.
The Best of MarniX is part of the Urban Sports Week Amsterdam, supported by de Gemeente of Amsterdam. Soulcycle is THE BMX store downtown Amsterdam and proud organizer of this event and the 4 previous editions that took place at the USWA in 2016, 2017, 2019 and 2021..
Stoked!