What began as a simple frustration became the spark that started everything. Traditional bikes weren’t strong enough, practical enough, or designed for real-life demands. Claudia – one of the founders of Veloe® wanted an eBike that could carry tools, groceries, and her son — without compromise. So, together with Stefano, her partner she took her idea to build it herself.
The first prototype came to life in a modest workshop, crafted from strong steel and shaped by countless hours of testing and rebuilding. It wasn’t just about creating a bike — it was about creating freedom, resilience, and a way of moving that could truly replace the car.
WHY THEY REACHED OUT TO TWOTONE
Veloe has chosen Twotone to increase its presence in Germany and other European countries.
WORK DELIVERED
Twotone began its work with Veloe by announcing the acquisition of Van Nicholas, an industry story that achieved international coverage in financial, business and cycling trades throughout the EU and UK. For its signature models, the multi and multi lungo, Twotone drives its media relations, reviews, and advertorial opportunities. Twotone also produces product shoots, and manages the ambassador program.
RESULTS
Twotone has achieved 47 stories in the German, Dutch, Belgian, UK and French markets. In addition, Twotone has produced two photo shoots, video shoots, community events, arranged advertorials, and signed ambassadors.
COLLABORATION DURATION: The collaboration is ongoing.
