Before setting it up, the company surveyed over 500 electric bike owners and retailers. Through these discussions, the company identified gaps in the design. That is why they created TMD Locks and, at the same time, the TMD Chain Lock in 2026. It has established itself as a genuine alternative to traditional padlocks.
WHY THEY REACHED OUT TO TWOTONE
TMD Locks approached Twotone to raise its profile and, above all, to promote the brand and its product. The choice of TwoTone was no coincidence: the Dutch firm was selected for its extensive network of contacts, including Niels Bark, who had previously worked with Jon Woodroof at other companies.
WORK DELIVERED
Twotone and Tom Parr are responsible for the brand’s visibility. Their job involves contacting magazines and journalists to have them test the product and write an article about it. This is what helps the brand gain visibility.
COLLABORATION DURATION The collaboration is still ongoing.